Abstract
This article examines the negative consequences of unrestrained trolling on social media, where toxic behavior is frequently concealed by memes, normalizing harm and encouraging a cycle of replication. As seen in the recent case of Arjun Kapoor’s trolling, where meme-based trolling caused social disengagement, it draws attention to how content producers take advantage of popular subjects, mirroring broader trends of celebrity stress and loneliness. The analysis, which uses (…)
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